Ashley Burns a director in RALLY’s Seattle office, bringing more than a decade of communications and marketing experience specializing in community engagement and messaging, media events and storytelling, and connecting with ambivalent audiences.
At RALLY, Ashley focuses on health and racial equity, education equity, child welfare, and other issues for clients including The Colorado Trust, Casey Family Programs, Equal Opportunity Schools, and Destination Crenshaw. From strategy development and message training to conducting focus groups and 1:1 interviews, Ashley helps her clients uncover and understand new insights in order to reach their audience more effectively. Ashley also oversees launch event execution and digital strategy to engage online and offline influencers.
Prior to joining RALLY, Ashley led international media campaigns and product launches for Microsoft, Minecraft Education, Skype, LEGO, NASA, Hour of Code, Microsoft Accelerator Startup and many others. Before focusing on edtech, it was just tech. Ashley led multiple Microsoft communication account teams focused on developers, hackers, and startups including consumer and tech events such as Consumer Electronic Show, TechCrunch Disrupt, and the Napa Valley Film Festival. Ashley also worked in-house on marketing, public relations, and design efforts in the built environment for Nintendo, Vulcan, Seahawks Stadium, University of Washington, the Pike Place Market, and Seattle Aquarium. She managed photography projects, marcom creation, message development, and supported crisis communications.
Ashley graduated with honors from Seattle University with a degree in Marketing and Japanese. Outside the office, she mentors college students and serves on scholarship committees to encourage youth travel abroad.