Derek Jansen is a Director at RALLY specializing in political strategy, coalition management, and paid media. He brings strategic discipline to message development and execution, and has extensive experience building high-impact ballot measure, candidate, and issue campaigns.
At RALLY, Derek worked on the award-winning Yes on Prop 68 campaign, a successful $4.1 billion bond measure for water, parks, and natural resources in California. He also helped launch and drive earned media for Resilient by Design, a community-driven design challenge to strengthen the Bay Area’s resilience to sea level rise and earthquakes. Derek has worked with clients across a broad set of issue areas, including advocating for local public power in San Francisco, increasing education funding in Washington state, and ending the death penalty in California.
Prior to joining RALLY, Derek worked on high-profile issue and political campaigns in San Francisco, including Ed Lee for Mayor 2011, the approval of a new $2 billion seismically-safe hospital, and a multimillion-dollar citywide ballot measure. He also worked for NextGen Climate to block the Keystone XL pipeline and on the organization’s legislative and ballot priorities in California. Just before joining RALLY in 2015, Derek helped the Campaign for Tobacco-Free Kids pass ordinances eliminating chewing tobacco at baseball fields in San Francisco and Los Angeles, including at AT&T Park and Dodger Stadium.
Derek graduated from Kalamazoo College with a degree in political science, and has a Masters of Science in Teaching from Pace University that he earned while teaching elementary school with Teach For America in Brooklyn, New York. Derek grew up in Davis, California and lives with his wife Victoria in Sacramento.