Sarah Sifuentes is a Senior Account Executive based in Los Angeles. At RALLY, Sarah uses her experience in strategic research, message development, and organizing to help issue-driven organizations develop and execute impactful communications campaigns.
At RALLY, Sarah helps groups taking on a range of challenges. With Campaign Zero, Sarah manages volunteer strategy and engagement as they work to end police violence. She also works with the state of California to develop public health messaging and engage communities around Covid-19. Additionally, Sarah works on climate change and conservation issues, supporting and amplifying the voices of those working to protect our planet.
Prior to joining RALLY, Sarah worked to drive research and strategy for causes and corporations. At Benenson Strategy Group, she led message development for political campaigns at every level, national advocacy groups, and nonprofits. At The Wonderful Company, Sarah used research to shape marketing and strategy across the company’s consumer brands, expansive CSR programs, and internal corporate initiatives.
Sarah graduated with honors from Princeton University, where she studied Politics. Outside of work, Sarah enjoys exploring all that Los Angeles has to offer, whether taking long runs through the city, hiking its many trails, or exploring the newest restaurants in her neighborhood.